By celebrating Midsommar, Ikea is introducing the world to this annual festival with food, drink, and special sales. The thing is, they're also reminding us all of one of the most graphic horror movies ever created.

Everyone's favorite Swedish home store is bringing a bit of culture to its stores and starting a bit of a Twitter storm at the same time.

The announcement seems innocuous enough, but the tweets started rolling in quickly, making the comparisons between the retail event and the blockbuster film with the same name.

Flower garlands, white dresses, yummy picnics ... what could go wrong, right? Anyone who has seen the horror movie "Midsommar" could list off a whole host of things for you. Let's just say you'll never look at a bearskin rug the same way again.

Little tip: if someone offers you "special tea," find a way to decline politely. That's where things start to go downhill in the movie.

For more information about the Midsommar event at your local Ikea store, head to the retailer's official website. If you want to watch the movie that's helping create the fuss, it's currently available to stream on Amazon Prime Video.